Templates have long been viewed as "second class citizens."

In the past, templates have often sacrificed quality for expediency. Templates have been used as:

• Free incentives to buy a software
• Marketing incentives for commercial printers
• Tools for "lazy designers"
• "Cookie cutter" solutions that fail to project a distinct image

Roger has redefined templates in three important ways:

1. Message-based

One of the ways that Roger has helped redefine templates is in their "dual functionality." As a combination writer and designer, (or designer and writer), Roger C. Parker's templates are more than a way to just save time for designers.

My templates are message oriented. They are intended to not only help you save time formatting your message, but also help you save time writing the copy.

2. Branded

In an age that puts a premium on branding, it really doesn't make sense to use templates that fail to project an appropriate image that differentiates you from your competition.

All of your marketing materials should project a unique, consistent image. Your e-books, newsletters, and postcards, for example, should project the same image your website projects.

By thinking in terms of "family," rather than "project," my "branded templates" can help you get more mileage out of your current marketing investment.

3. Training

It's one thing to download a template, it's another to learn how to use it as a strategic marketing tool.

Roger C. Parker's branded templates programs include the step-by-step training you and your people need to:

• Choose topics of interest to your market
• Write compelling content
• Download and access each template
• Finish each project
• Proof each project

Conclusion

Roger C. Parker and his team can help you save time while profiting from the benefits of a consistent image. Contact
Roger@designtosellonline.com or call 603-742-9673 for details.