Roger C. Parker to Present "Marketing on a Budget" Microsoft Leadership Forum Webinar
Press release
For release: April 15, 2006
Roger C. Parker, the author of Design to Sell: How to Plan, Write, and Create Great Marketing, will conduct a Microsoft Leadership Forum webinar onMay 15, 2006. Small business owners, marketing executives, and self-employed professionals are invited to attend the free event. Participants will be able to watch Parker's visuals on the screen of their computer while listening on their telephone.
Microsoft will record the event for future playback.
"A lack of previous graphic design or desktop publishing is no longer an excuse for ugly marketing," according to Parker. "Even the most resource-strapped entrepreneur can profit from the power of design."
During the 1-hour event, Parker will be showing before and after examples of a variety of marketing materials, including newsletters and postcards, and show how relatively simple design changes can help business owners and departmental managers greatly increase the power of their marketing messages.
Assessments
These permit you, and your students, to evaluate their comprehension of the contents in each chapter. These are ideal for "before and after" comparisons.
Portfolio
These contain examples of completed projects, often based on Design to Sell's ideas and templates.
Teaching aids
Teaching aids include examples and project suggestions.
Resources
Resources include recommended books and websites.
Templates
This page offers easy access to all of the templates included in Design to Sell, plus additional designs.
Worksheets Worksheets take the time out of identifying your goals and priorities, so you can immediately get down to work.