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| What Experts Are Saying About Design to Sell
Today, design is more than a pretty picture - it is business strategy. Learn from Roger how to design your own way to success! Big firms, with bottomless pockets, can hire expensive designers to help them tap into the power of design. Until now, smaller firms have usually had to do without. Now, however, Design to Sell provides the step-by-step guidance firms of all sizes need to use Microsoft Publisher to make design work for them--instead of against them. Doug Hall, author, Jump Start Your Business Brain host, BrainBrew Radio Success From creating your message to grabbing the attention of your audience, Roger's "Design to Sell" has the steps you need to succeed in creating your own marketing pieces. I especially love the 'ten tasks' that you will do over and over again. His action steps provide non-designers, like myself, the detailed help we need to market ourselves using one of the most popular software programs available. Nobody does a better job of showing how to use design to build lasting customer relationships than Roger C. Parker. What a needed book by Roger Parker, a dean of design! Today's multi-tasking generations will give your printed materials more than a split second's worth of attention with attractive design. Learn what you need to make this happen. Design is everyone's business, and Roger C. Parker shows you how to do it right! In "Design to Sell," the dependable Roger Parker has produced yet another of his insightful guides. As always, he is down-to-earth and practical in everything he recommends. Furthermore, he explains why he recommends it and why it will work, and then - the height of usefulness - shows how to apply it. Jan V. White, communication design consultant,
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